Monday, January 2, 2012

Happy New Year!!

I probably should've posted about this fantastic find before the New Year, but hey it wasn't readily available (I'm not sure it's even worldwide released yet!) and I needed to give it a good solid try so I could gather my thoughts. Here goes:
THIS IS THE BEST MASCARA I'VE EVER USED!! I do not use those words lightly. I've become somewhat of a joke among my girlfriends because I'm always looking for new mascara. I follow the not-so-widely-known-nor-practiced rule of Department Store Mascara should be replaced after 3 months, Drugstore Brand Mascara should be replaced after one month. The discrepancy has to do with the levels of preservatives in the formulas and that clumpy-lumps that cling to the bristles and your lashes are the results. Never mind the bacteria (barf!) I know some people not only don't know the rule, but they don't really care. It's up to you, but I would rather shell out a few bucks for a fresh tube than fight the uphill battle of trying to separate my lashes from one another from a cruddy mascara application. MOVING ON!
This is the newest member of the CoverGirl LashBlast Family, however I've yet to see it turn up on the website. I've been a fan of the chubby tubed LashBlast since it launched, however I was dissatisfied with the curl hold. It gave volume in spades, but one half coat too many and my lashes would lose any and all curl. So on with the search I went. With the release of this newest formula, I can say, with complete conviction that this mascara meets all the criteria of amazing.
  1. Volume - LashBlast is known for volume, the brush helps to build up volume in lashes without leaving bulk
  2. Hold - I curl my lashes the way I like then apply the mascara. Once I'm done with the coating, the curl will stay all day until it's time to wash my face. I have yet to experience any loss of eyelash curl throughout my wear. That's remarkable! Usually there's at least some, but not with this little beauty!
  3. Length - just like the other LashBlast mascaras, I find the "added length" to be adequate. Unless a mascara has actual fiberous elements (which can flake off and irritate the eye), most lengthening mascaras don't actually add to the lash. Since most lashes are blonde at the tips or lighter brown, adding color (aka mascara) makes the hair look longer. It's an illusion.
  4. Wear - Since I haven't seen a commercial or ad print about it, I don't know if they are touting CoverGirl LashBlast 24 hour mascara as waterproof, and I prefer non-waterproof formulas of mascara (they tend to make my lashes brittle in the long run) so I can't say for sure if they will in the future. There's no flaking or fading and my lashes aren't hard or crunchy. However I can tell you from experience, this mascara must must must have a separate makeup remover in order to get it off. I tried the baby shampoo trick I posted about, but that mascara barely smirked at it. I tried an oil based makeup remover, and had to use it 3 times at least before washing my eye area with the baby shampoo. I ended up buying the CoverGirl Makeup Remover which is a creamy remover and using a cotton round, found that it works the best. However, I definitely recommend doing the baby shampoo trick after since it leaves the eye area covered in residue.
So there's my first recommendation of 2012! CoverGirl LashBlast 24 hour Mascara, follow this link to an Amazon storefront with the details on the ingredients, you can also find opportunities to purchase on, etc. 

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